Pricing Plan

Like all utility-based services, fees for Leads2Sales.ai are determined by usage. The more you utilize the platform, the more successful your marketing efforts will be, all while benefiting from our highly competitive rates—lower than comparable services in the market!

Phone Pricing

Pricing Breakdown:

Local Numbers: $1.15/month
Toll-Free Numbers: $2.15/month
Outbound SMS: $0.0158/segment ($10 will give you about 635 SMS Messages)
Inbound SMS: $0.0158/segment ($10 will give you about 635 SMS Messages)
Outbound MMS: $0.0158/segment ($10 will give you about 635 MMS Messages)
Inbound MMS: $0.0158/segment ($10 will give you about 635 MMS Messages)
Outbound Call: $0.0280/minute ($10 will give you about 355 Calls)
Inbound Call: $0.017/minute ($10 will give you about 590 Calls)
Number validation: $0.005/validation

Important: The above figures are based on US/Canada tolls. Costs may vary in other countries.

A2P Registration Pricing

Starting July 5, 2023, all phone numbers used to send SMS and MMS messages to U.S. numbers must be A2P registered to an approved campaign under your brand.

Messages sent from unregistered numbers will face increasing message blocking, leading to a complete block of unregistered U.S.-bound messages after August 31, 2023.

There are two categories of fees associated with A2P 10DLC: registration fees, and per-message carrier fees. Both types of fees are charged by carriers as part of the A2P 10DLC system, and are passed through to customers with no added cost.

Registration fees are applied when registering your US A2P Brand and your A2P Use Case, the moment they are registered with TCR.

Carrier fees are also charged by carriers for A2P 10DLC messages sent to users on their networks. These fees are applied in addition to standard US Messaging pricing. In general, the fees are applied for each outbound SMS segment or MMS message. T-Mobile (including Sprint) also applies fees to inbound SMS and MMS.

Please see below for a full breakdown of the fees associated with A2P 10DLC.

Registration Fees

Important! When considering your options, Standard Brand registration enables up to 60,000 segments per day, while the Low Volume Standard Brand registration is limited to 6,000 segments.
It’s worth noting that each segment corresponds to 160 characters for sms.

US A2P Sole Proprietor Brand registration fee: $4.41 one-time registration fee at time of vetting (no Secondary Vetting for A2P 10DLC)

US A2P Low Volume Standard Brand registration fee: $4.41 one-time registration fee at time of vetting (no Secondary Vetting for A2P 10DLC)

US A2P Standard Brand registration fee: Up to $48.51 one-time registration fee at time of vetting (includes Secondary Vetting for A2P 10DLC)

US A2P Campaign use case registration fees: $16.54 one-time registration fee at the time of vetting.

US A2P Reoccurring Monthly Campaign registration fees:

Campaign use case type	Cost**
Sole Prop (Starter)	$2.21/month
Standard (see Table 1 here)	$12/month
Low-volume* mixed use case	$1.70/month
Special: Charity / 501(c)(3) Nonprofit	$3.3/month
Special: Emergency Services	$5.5/month

* Low Volume Mixed use cases support up to 2,000 SMS segments and MMS per day toward T-Mobile (see T-Mobile daily limits), and are given a lower message throughput (MPS) than other use cases, regardless of Trust Score.

** The Campaign use case registration fee is billed at time of vetting, then as a renewal fee for the same amount each month, unless the Campaign is deactivated/deleted.

Carrier Fees

AT&T Carrier Fees

Fees effective for all long code messages to AT&T as of March 1st, 2022:

$0.002 per registered outbound SMS message segment
$0.0035 per registered outbound MMS message
$0.004 per unregistered outbound SMS message segment
$0.005 per unregistered outbound MMS message

Effective June 1, 2023, fees will increase for unregistered messages:

$0.002 per registered outbound SMS message segment
$0.0035 per registered outbound MMS message
$0.01 per unregistered outbound SMS message segment
$0.015 per unregistered outbound MMS message

T-Mobile Carrier Fees (including Sprint)

Fees effective for all long code messages to T-Mobile as of March 1, 2022:

$0.003 per registered outbound/inbound SMS message segment
$0.01 per registered outbound/inbound MMS message
$0.004 per unregistered outbound/inbound SMS message segment
$0.013 per unregistered outbound/inbound MMS message

Effective June 1, 2023, fees will increase for unregistered messages:

$0.003 per registered outbound/inbound SMS message segment
$0.01 per registered outbound/inbound MMS message
$0.005 per unregistered outbound/inbound SMS message segment
$0.014 per unregistered outbound/inbound MMS message

Effective August 1, 2023, fees will increase for unregistered messages:

$0.003 per registered outbound/inbound SMS message segment
$0.01 per registered outbound/inbound MMS message
$0.006 per unregistered outbound/inbound SMS message segment
$0.015 per unregistered outbound/inbound MMS message

T-Mobile acquired the Sprint network in 2020. Some devices still appear as “Sprint” in a Lookup. Messages sent to these users will have the same fees as other messages to T-Mobile.

Verizon Wireless Carrier Fees

Verizon introduced A2P 10DLC fees in January 2019 (for details, see here). In September 2022, Verizon increased these fees. Following other U.S. carriers raising fees for unregistered messages to encourage 10DLC registration, Verizon will increase its per-message rate on unregistered traffic, effective July 1, 2023.

Fees effective for all long code messages to Verizon as of September, 2022:

$0.003 per registered outbound/inbound SMS message segment
$0.005 per registered outbound/inbound MMS message
$0.003 per unregistered outbound/inbound SMS message segment
$0.005 per unregistered outbound/inbound MMS message

Effective July 1, 2023, fees will increase for unregistered messages:

$0.003 per registered outbound/inbound SMS message segment
$0.005 per registered outbound/inbound MMS message
$0.01 per unregistered outbound/inbound SMS message segment
$0.005 per unregistered outbound/inbound MMS message

If you want to make calls and send SMS messages via Lead2Sales, it is necessary to connect with a phone provider. Lead2Sales offers this in-house, so you don’t have to use a third-party service such as Twilio.

Email Pricing

Leads2Sales has an inbuilt emailing service that removes the need to connect with and use third-party apps like Mailchimp.

Pricing Breakdown:

$1.4 per 1000 emails ($10 will give you about 7145 Emails)

In comparison, Mailchimp charges $2.17 per 1000 emails. Therefore, using Lead2Sales will cost you less.

Content AI Pricing

Content AI is a service that uses artificial intelligence to generate marketing copy and other content for you.

Pricing Breakdown

First 500 words: Free
$0.18 per 1,000 Words ($10 will give you about 55,555 Words)
$0.12 per Images ($10 will give you about 85 Images)

Workflow AI Pricing

What is Workflow AI?

Workflow AI is your AI-powered assistant for creating, optimizing, and managing workflows with ease. It offers step-by-step guidance, suggests the best actions, and provides insights to refine your processes efficiently.

Workflow Pro Plan Pricing

Workflow Pro Plan Integration Fee $29/month

$0.06 cents per response ($10 will give you about 165 GPT 4 and 4o execution or 335 GPT 3.5 & 4o Mini executions)

Conversation AI

What is Conversation AI?

The Conversation AI is an advanced feature that leverages AI technologies to enhance customer interactions with your business. The Bot solves complex problems and provides safer, more accurate answers than any AI Chatbot on the market.

Pricing Breakdown:

There are 2 available plans:

Plan 1 – Usage Based – $0.04 per Message ($10 will give you about 250 Messages)
Plan 2 – Monthly Unlimited – See AI Employee below

AI Employee

The AI Employee is a suite of features that includes Voice AI (AI Agents), Conversation AI, Reviews AI, Funnel & Website AI, Content AI, and Workflow AI Assistant.

Monthly Unlimited – $150/month

WhatsApp Conversation

What is WhatsApp Conversation?

WhatsApp feature enables unlimited free service conversations, simplifies appointment booking with in-app flows, and automates messaging for seamless customer engagement. This feature integrates seamlessly, ensuring real-time interaction and an exceptional user experience for businesses and their customers.

WhatsApp Conversation Pricing

WhatsApp Monthly Integration Fee $29/month

$0.148 cents per response ($10 will give you about 70 WhatsApp Conversations)

Reviews AI Pricing

What is Review AI?

Enhancing your online reputation and building trust with customers is now easier than ever with our Reviews AI feature. Whether you want to make your Google and Facebook review management more efficient or automate your review responses, our feature offers two distinct modes: Suggestive and Auto-Pilot.

Review AI Pricing

$0.16 cents per response ($10 will give you about 65 Review Responses)

Yext Online Listings

Online Listings by Yext is an incredibly powerful SEO tool that creates backlinks and ensures your vital business info (address, operation hours, phone numbers, etc) is consistent across 70+ of the world’s most reputable websites.

Pricing Breakdown:

Minimum three-month commitment at $30/month.

HIPAA Compliance

If you work in the medical industry, your Leads2Sales account must be HIPAA compliant.

There are two ways to pay for this:

L2S HIPAA compliance monthly payment: $297
L2S HIPAA compliance annual payment: $2,970